It’s campaign season in Frisco, and you know what that means: political signs are vanishing, alliances are shifting, and hypocrisy is doing cartwheels down Main Street. We have heard from a few citizens asking us why we have a “Double Standard” when it comes to calling out current city leaders who support Smart Frisco while we have said nothing about Brian Livingston who is supporting the Citizens For A Smarter Frisco PAC. We have been asked why we have not disclosed how the Vote No PAC – Citizens For A Smarter Frisco is funded? Honesty matters so here you go!
Let’s rewind the tape.
Let’s talk about the political elephant in the room—Smart Frisco, the feel-good PAC with a slick name, big-dollar backing, and conveniently aligned with current city leaders. Councilmembers Bill Woodard, Jeff Cheney, and Tammy Meinershagen have all publicly supported this PAC as well as previous PACs in the past while claiming to be wearing their “private citizen” hats on. We cannot pretend their alignment with Smart Frisco doesn’t carry political weight. Ah yes—the magical invisible hat that somehow lets you hold public office and advocate for propositions without consequences or accountability. It’s like Clark Kent glasses for ethics.
In the previous election Brian Livingston took no position and clearly said it is up to voters to decide and this time around he dared to speak up about his own concerns regarding the Frisco Center For The Arts during council meetings. It was not until the current city council members came out for a second time advocating for a PAC trying to influence the vote that Livingston clearly had enough and said what is good for the goose is good for the …..
Now critics cry foul and the pearly clutching begins! The cabal acting as if he had crossed a line even though they set the precedent crossing the sacred boundary. Livingston dared to voice his concerns and support for the Citizens for a Smarter Frisco PAC, which is advocating against the current Performing Arts Center deal and now critics cry foul, as though he’s crossed some sacred boundary, they themselves trampled over a year ago.
Behind Citizens For A Smarter Frisco PAC
Based on records filed with the city the PAC started a few weeks after Smart Frisco. The treasurer is listed at Chris Fields and from what we can tell he has no criminal record, does some political consulting and works in the IT Field. We pulled their campaign finance report, and they have $0 listed, $0 donations and until the next report is out, we will not know who funded the PAC. We messaged Chris Fields and asked why the PAC developed and he responded, “out of citizen concern.”
Livingston has been front and center for the PAC at forums and reposting their content but nowhere near the extent of the city leaders on the side of Smart Frisco. Do you feel that as a representative for the city council you should be representing a pack against the performing arts center?
Livingston: Honest, Direct, and—Let’s Face It—Right
We sent Mr. Livingston an email and asked him Do you feel that as a representative for the city council you should be representing a pack against the performing arts center and why he has chosen to support Citizens For A Smarter Frisco and this was his response.
Livingston wrote, “I want to be clear—I never wanted to represent a political action committee in this way. However, a precedent was set last year when other members of this council chose to publicly support a PAC while claiming to do so as private citizens. That action opened the door for elected officials to engage in public advocacy while still holding office, and I believe it’s important to be honest about that reality.
As a councilman, my first responsibility is to be transparent with the residents of Frisco. I have taken this position with the “Vote No” PAC because I firmly believe the current Performing Arts Center deal, as written, is not in the best interest of our city. I also strongly disagree with the proposed change in use of EDC funds, which were never intended to support projects of this nature.
This isn’t about opposing the arts—it’s about fiscal responsibility, honoring the original intent of our economic development tools, and making sure every deal we enter into reflects the long-term needs and values of the Frisco community.”
That’s what you call “owning” the situation. No spin. No double talk. Just a clear admission that if we’re going to play by these new rules, let’s at least acknowledge them out loud. Whether you agree with him or not, you can’t deny that what he’s offering is rare: a transparent position, rooted in fiscal concern, with zero political waffling.
What’s Good for the Goose…
Here’s the core issue: you can’t praise transparency when it suits your narrative and then screams “conflict of interest” when someone else plays by the rules you created. If it’s okay for Cheney, Meinershagen, and Woodard to champion a PAC two years in a row while in office, then say Brian Livingston’s advocacy for fiscal responsibility and public transparency is not appropriate and unnecessary. This isn’t about theater. It’s about trust. And whether you support the Performing Arts Center or not, you should support honest governance over political theater.
The Bottom Line
Frisco deserves better than this convenient amnesia and selective outrage. If elected officials want to play the PAC game, they should at least have the decency to stop pretending they’re playing as “private citizens.” And if a councilman speaks up about a shady deal and does so publicly, let’s not crucify him for being the only one saying the quiet part out loud. It would be totally disingenuous to pretend this isn’t political coordination masquerading as “just a concerned citizen.” The real issue isn’t who’s supporting which PAC—it’s why some voices are allowed a microphone, while others get handed a muzzle. Frisco voters are smarter than that. Let’s act like it.
There are several important dates to know when it comes to the ballot propositions:
First day of early voting—April 22
Last day of early voting—April 29
Election day—May 3
Want to weigh in? Got receipts or screenshots? You know the drill. 📩 FriscoWhistleblower@protonmail.com – Anonymity is our love language.
If transparency were a magic act, Frisco City Hall would be pulling rabbits out of hats while the real answers disappear up their sleeves. Welcome back to our ongoing tale of smoke, mirrors, and municipal mystery, The Phantom of Frisco saga. Now, in Part 2, we go deeper into the back corridors, where the stage props and “public meetings” feel more like rehearsed performances for an audience of none. Enjoy our final blog that expresses the last of concerns we have and we hope it lifts the curtains so you can see who’s really pulling the strings.
Community Arts vs Broadway:
For years, the Frisco Arts community was pushing the need for a community theater where residents could perform musicals, art shows and more. How did that turn into bringing Broadway to Frisco? Do we NEED Broadway – No! Do we NEED a COMMUNITY THEATRE EVENT SPACE – Yes! We have a lot of local groups who could benefit from it. A community theater event space would have a much smaller price tag than what the city is pitching today. The city and Tammy Meinershagen, the leader of Frisco Arts, are no longer thinking about the needs of Frisco residents or the Frisco Arts Community.
Backstage Pass to PAC Mentality
Smart Frisco is a local political action committee that supports Proposition A & B. We were open to learning more but then they did a post with the caption It’s Free! Immediately we wondered who is behind Smart Frisco? Who is running Smart Frisco? Who is funding Smart Frisco? NOTHING IS FREE!
The first report filed for the PAC is the Treasure Report which lists the name Heather Eastburn. We simply googled her name at that point to find out she was arrested in April 2023 for “Assault Causes Bodily Injury of a Family Member” and thought is this someone we should trust to tell us it’s free! Then we found out Eastburn used the excuse of being INDIGENT to bond out. That means the party of the original action is unable to afford the costs of paying or giving security costs (bond). Eastburn’s credibility was in question simply because she claims indigency to get free bond/lawyer all while telling Frisco Residents that the $340 million performing arts center IS FREE and WON’T COST US A CENT! Eastburn has a layer of problems we won’t expose here but, in the future, maybe fix your home before trying to take money from our pockets through sales tax.
Who is funding Smart Frisco?
The answer, Smart Frisco has been flushed with $20,000 in cash by Frisco North Development LLC, which is owned by the Wilks Brothers, who are building Firefly Park in Frisco. Firefly is slated to be a $2.5 to $4 BILLION dollar project located next to what could be the home of the future FCFA. Clearly having a Frisco Arts Center next to their billion-dollar development would benefit them greatly.
Then you have Councilman Bicycle Bill Woodard who donated to the PAC. He has done this before when he ran the PAC against the Frisco Firefighters in 2024. Why does his involvement make us cautious? Our city is constantly in the news, and every picture taken has our council front and center at events. When you want to use the excuse “I am doing this as a private citizen not a council member” we don’t buy it! We have proven that the PAC last year used city resources which Bill could have only had access to as a councilman and to us you can’t play both sides. Residents give more credibility to what he says because he is in a position of leadership versus another PAC run by regular ole joes! When a PAC is funded 99% by a developer, and the voice for the PAC is a city council member – that concerns us!
Letter of Intent (LOI) – Language Semantics at play!
How does semantics play into an LOI? Semantics is the meaning or interpretation of a word or sentence. A letter of intent (LOI) is a formal written document expressing a party’s intention to enter into a contract or agreement. It outlines the main terms of the future agreementand shows a serious commitment to a deal. LOIs are preliminary to any formal dealsor terms and are designed to be general and non-legally binding.
Pay attention to the key words in the definition which are intention, agreement, commitment, preliminary, and non-legally binding. The City Council wants us to vote on changing the use of funds in our EDC based on a commitment, preliminary, non-legally binding agreement. Some would say it is filled with semantical words, depending on how you interpret them.
On April 1st, the city council authorized a LOI with Frisco Live for them to be the operator-at-risk for the new FCFA. We reviewed the 8-page Venue Operator Letter of Intent and the first thing to catch our eye was the following which states, “Frisco Live is a Texas non-profit corporation formed by Broadway Dallas and Broadway Across America.” Then it goes on to say they will make the best effort to obtain tax-exempt status, however if they don’t the parties will still move forward.
Why does this matter? The non-profit with a tax-exempt status is to help them with FUNDING! Remember, the last $100 million must come from donors or heavy hitter sponsors. This is the biggest piece of “the unknown” pie that residents should be concerned with. According to the IRS website, “Until a nonprofit receives that status—even if it operates as a nonprofit in good faith—donations to it are not deductible. Just calling yourself a nonprofit or even being registered as a nonprofit corporation with your state is not enough for federal tax purposes.” Why would you donate when it is not tax right off? If they did not achieve tax-exempt status and the city moves forward anyways, then how will they cover the $100 million they are supposed to be raising from donors?
They also stated at the meeting they had done two funding studies and had a target list so why not share the studies. As of now we can only assume there are no donors who have signed a commitment to fill this gap. Project Theatres has stated numerous times that most donations don’t come in an upfront lump sum – they are given over years. The city needs to state before we vote to change the use of EDC funds what will happen if they don’t get that status and where will the money come from? Why would you vote so they can continue to move forward, spend more money on a very expensive project with so many unanswered risks. How much do we spend without knowing the facts? Again, residents need to ask themselves, are they willing to take a $100 million dollar risk?
Next the LOI talks about how Frisco Live will contribute $4 Million to the FCFA Capital Campaign Fund as part of the 2025 “silent capital campaign” effort. It goes on to say the delivery of that money is contingent upon the following and is fully refundable if not meet.
1. In the event the project is canceled before completion or fails to be completed.
2. If The City of Frisco and PISD fail to get the bond issuances necessary to design and construct the project.
3. The City’s authorization and funding of the one-time maximum $8 million reserve balance split between three City administered funds. First $6 Million for the startup “Operational Support Fund,” plus $1 Million for the “Facility Maintenance Fund” and $1Million for the “Major Capital Expense Restricted Fund.”
What caused us to be concerned? The number $8 million because every time this slide comes up in their presentations, they say $6 Million. They have failed to highlight the two $1 Million contributions, aka they just put that in the small print.
When we watched the April 7th meeting a resident named Dan Elmer took to the microphone (2:20:00) and explained his background in private equity and how he is in charge of approval authority for loans for a local bank. He said he could not vote yes for the propositions based on what was written in this LOI. He said he was incredibly disappointed to watch the council approve this LOI especially after Councilman Brian Livingston asked the question “who are the parties to the definitive operation agreement” being discussed and no one could answer that.
Elmer went on to say, while the consultants and council expressed Broadway Dallas and Broadway Across America, based on the current LOI that is not true. Elmer then held up the agreement and said Page 1 – “Parties Involved” – City of Frisco and Frisco Live Inc.” Elmer then asked, “Why does that matter?” The structure proposed is a remote bankruptcy structure and there is no recourse to Broadway Dallas or Broadway Across America. That would require a separate agreement.
Elmer then asked, “What’s the role of Broadway Dallas and Broadway Across America as written in the current LOI?” They are CONSULTANTS to Frisco Live! That means they are providing services to Frisco Live, a Non-Profit Bankruptcy Remote Entity. Why is that important?” Let’s say they run out of funding, Elmer said that means they have no assets, andno one is required to step up and fund this entity as the LOI is written today.
Elmer continued, “in order for that to happen you need a keep well agreement which is an agreement that those entities will continue to provide funding in the event of an operational loss which is not in this LOI today.” You don’t have a guarantee of an operating agreement from Broadway Dallas /Broadway Across America. What you do have is “THE PROMISE TO NEGOTIATE THE CONSULTING AGREEMENT AT A LATER DAY UNDER UNSPECIFIED TERMS.” He also stated at the April 1st meeting it was said we are not paying management fees to Broadway Dallas / Broadway Across America. He pointed out that it is not true, we will be paying consulting fees which are stated in the LOI. He said whatever fee arrangements are to be paid should be back end loaded to limit the fees they are paid early before the concept is proven. Again, he stated, none of that is discussed in the LOI. Holding up the agreement he said these are not things to be figured out in the next steps, these are material deal terms that are not in the framework of the deal.
Elmer went on to say that he reached out to the email on the presentation and the phone number to ask what the fees are to be paid in year 1 & 2 and he got no response. He closed by stating he is not against the project, but he is against a bad deal, and this is a bad deal. Sir, you took the words right out of our mouth!
Facility Use
We heard over and over the “Community Hall” will be shared by Prosper ISD and several local community groups. Based on the presentation on 4/7/2025 (slide 7) it stats that Prosper ISD, community non-profit arts organizations, small community events, visual arts exhibits and regional events will occupy the facility 84% of the time. The remaining 16% of the time it will be dark days, meaning no use. A note at the bottom of the slide says, “community use projections INCLUDE PISD NEEDS.”
Former City Manager, George Purefoy, posted on Facebook that he was told at the open house that the local arts groups will have approximately 50% of the use of the small theater. According to the city’s FAQ , “Prosper ISD is anticipated to be the predominant user of the Community Hall.” Funny they don’t have consistent answers to the questions! It must have been a typo when they left off the percentage on the answer in the FAQ. We decided to go directly to the source… Prosper ISD that is!
We emailed the Superintendent for Prosper ISD and one of the questions we asked was what % of the time would the community theater be used by Prosper ISD. The Chief Communication Officer responded to us, Rachel Trotter and said, “AS OF TODAY, THE SMALLER THEATER WILL BE USED 84% OF THE TIME BY PROSPER ISD.”
Question, if Prosper is using it 84% of the time and it’s dark 16% of the time, then when are the community non-profit arts organizations, small community events, visual arts exhibits, or regional events supposed to use the facility? The question of Prospers quantitative use of the community hall was asked this week and Gena with Project Theatres paused and never directly answered, instead she gave generic percentages as we expected. Based on how the Universal Kids vote went down, it is our opinion that the night of the vote many will be shocked to learn some “changes” may take place leaving no availability to other groups. We call it the Bait & Switch!
Well, they can use the large hall right? Yes, but can they afford to rent the large hall? Probably not!
Next, based on the usage chart, Broadway will only be using the Large Hall 15% of the time. A $340 million dollar investment for 15% of the time to be used for Broadway. Does that sound reasonable to you?
Conflict of Interest
Lastly, we point out the conflict of interest starting with Tammy Meinershagen. She claims to be voting yes for this because she believes it is good for the community; the truth is there is no way in hell she would vote against it. Tammy was introduced to music as a young child and plays the Violin and at age 5 she played her first concert at the Rockford Symphony Orchestra in front of 5000 people. Her family moved to Frisco in 2004, and in Voyage Dallas Magazine article in 2018 she said, “As a professional musician and teacher, I felt a bit like a fish out of water in Frisco, and I wanted to help our city become more well-rounded.”
Meinershagen went on to say in the article, “I began serving in many capacities regarding arts and culture, as PR/Marketing Chair of the Texas Music Teachers Association, Diversity Chair for the Frisco Council of PTA, a Board member of Frisco Public Art, and Frisco Association for the Arts. After meeting Councilman Jeff Cheney (now Frisco Mayor) in 2009, I was eventually appointed to the 2015 Citizen Bond Committee to represent the arts. It was there, that I spearheaded a successful bond initiative of $10 million in bonds for a performing arts center in Frisco.”
At the time of the article, she was serving as the Executive Director of Frisco Arts, the city official arts advocacy agency. Our point, even if Tammy Meinershagen thought this was a bad deal – there is NO WAY SHE IS VOTING AGAINST IT. She is blinded by her love and conflict of interest. She knows if this does not pass it could be another 5 to 10 years down the road before another opportunity comes up. Her conflict of interest is glaring when it comes to voting and being involved on this project.
Next up, Cheney! He has been transparent that he wants this to be a destination city. Based on the proposed location it will help Mayor Jeff Cheney, and the Cheney Group sell more houses at the PGA (where he claims to have no exclusive contracts). It will help his friends, the Wilks brothers, and their billion-dollar development. It will help the new PGA Entertainment District being built by Cheney’s friends (remember his former Broker). The potential millions to be made off tourism directly are the real driving force here for Cheney and his developer friends.
Lastly Bicycle Bill – if he wants to donate from his campaign fund to the Smart Frisco PAC and be a voice for the PAC then claim he is doing it as a private citizen – we say NO WAY! You did not donate from your personal funds, he used his campaign money, that was donated to him to help him win his run for the council. In our humble opinion, we would say that is a conflict of interest.
TIME TO VOTE
Where does it end? April 22nd starts early voting, election day is May 3rd, and you are the deciding vote! What we do know is that details are important, and the truth is we don’t have many details at all. City leaders have said this is the most transparent project they have ever worked on, and you’re seeing the whole picture. But as any good illusionist knows: if you’re watching the right hand, you’re missing what the left one’s hiding.
We warned you to buckle up! We told you the sales pitch would be coming from all angles, and it would be Oscar-worthy. We also told you don’t be surprised when the fine print on this production budget reads: No refunds, taxpayers!
Listen to what others are telling you and look at the resume! Former City Manager George Purefoy says this deal is no good. Ron Patterson, who resigned after 21 years with the City of Frisco, where served as an Assistant City Manager, President of the Frisco Economic Development Corporation (EDC), and then became the Deputy City Manager and was one of the top 3 candidates to replace George upon his retirement has also said this is a bad deal. Former City Council member Shona Sowell and current Councilman Brian Livingston are saying – no! Cheney wants you to believe they are all idiots and they just don’t understand this deal.
The mayor and council are banking on residents to fall for the Broadway glam, so they don’t look at the details behind the curtains. Hell, we have not even talked about the parking garage that will be needed for this project yet. Trust me, they say! In the end, if this passes, they hope that by the time the shiny new Performing Arts Center opens, everyone will have forgotten how the money got there in the first place. Maybe they’re right. Or maybe, just maybe, Frisco isn’t as easily distracted or stupid as they think. Know Before You Vote!
As for me? I’m just an old man who’s seen this kind of story before. When you cut corners in winemaking, you don’t get a masterpiece, you get something undrinkable. And when you cut corners in city finances, you don’t get a thriving, well-managed town. You get a mess.
Standing ovation or a total flop? Stay tuned for May 3rd.
Cue the organ. Dim the gaslights. Somewhere beneath City Hall, in the catacombs of taxpayer-funded dreams and concrete promises, a shadowy figure stirs. No, it’s not Andrew Lloyd Webber’s misunderstood genius — it’s Mayor Jeff Cheney, cloaked not in a mask but in economic development jargon, quietly orchestrating Frisco’s most expensive performance yet: the Frisco Center for the Arts.
You won’t find him on stage — no, he’s under it. Pitching, plotting, and maybe even humming a show tune with Tammy Meinershagen. They are not haunting an opera house, but haunting public trust, serenading voters with visions of velvet seats and chandelier-worthy productions — all while the deal’s finer details stay buried beneath layers of “partnerships,” and “nonprofits,” and a conveniently ambiguous price tag.
This isn’t just art. This is politics set to music — a taxpayer-funded overture with mystery, misdirection, and a plot twist or two we’re not supposed to see until the curtain drops. Grab your mask (and maybe your calculator), dear reader. We’re headed backstage, into the Phantom’s lair, where the lights are low and the truth is off-book.
#1 Concern: Mo Money, Mo Problems!
The total maximum project budget for the FCFA is $340 million. Prosper has pledged to contribute $100 million from a bond approved in 2023. Then the City of Frisco is proposing $45 million from the CDC, $75 million from the EDC and $40 million from the Tax Reinvestment Zone No. 1. The Frisco CDC and EDC come from sales tax, which means if you shop in Frisco and you pay sales tax on an item then you are paying towards this project.
City leadership keeps reinforcing that this project will cost $160 Million funded through sales tax efforts and we keep asking for proof that residents won’t be left holding the purse strings. The question residents should be asking is “Does this project along with all the other current projects, put a significant tax burden in the future for Frisco?”
Do you know what Frisco’s outstanding bond debt is today? Currently Frisco taxpayers are on the hook for $1.47 BILLION in OUTSTANDING bond debt (principle & interest).
If we read the latest 2024 Rating Summary for all the CDC debt which includes Toyota, the CDC is currently carrying $464 million in outstanding principal and interest which is being serviced by the $34.9 million in CDC sales tax revenue as reported September 2024. Using Toyota as an example, normally the CDC finances on a shorter term, however with Toyota Stadium they did $72 Million for 30 years at a rate of 5.30 probably to keep the payment low.
When you look at the historical revenues for the CDC, the year ending 9/30/20 they had $22,562,428 in gross tax receipts and at the end of 2024 it was $34,929 and it was about the same in 2022/2023). That means with all the Halo Projects Cheney brags about it having only generated an additional $12 million in sales tax for CDC. Huh? That is because no one saw Covid coming and the world shut down. What if that happens again or the economy tanks, then what?
Are we over invested?
Toyota Stadium: $182 million in improvements: $77 million – TIRZ: City of Frisco, FISD, $40 million – FCDC, $65 million – The Hunt family
Downtown Rail District Revitalization: $76 Million
Grand Park: In 2006, voters approved the allocation of $22.5 million towards the acquisition and initial development of GP. In 2015, voters approved an additional $10 Million for GP. From research we know the city approved $4.84 Million already spent on design costs. We went through numerous articles, city power points, meeting notes and the one thing we can’t find – what will Grand Park cost? Ask yourself, a park bigger than Central Park in New York with all the bells and whistles – how much will that cost? Where will the money come from?
Plus, we have plenty of projects open like The Mix, Firefly, and Universal where we are offering performance-based incentives. For The mix it is up to $113 Million.
From Box Office to Backroom
Take the CDC and EDC out of the picture for a moment – what type of projects are currently on the plate for the city. These projects are “Needs” not “Wants” which is very different. According to GIS Data the Parks Capital Improvement Projects has 50 total projects in the pipeline for $170 Millon and the Engineering Capital Improvement has 66 projects in the pipeline for $457.9 Million.
Taxpayer Tango
Let’s talk about Bond, money bond! In the 2006 bond, voters approved of $5 Million and in the 2015 bond voters approved of $10 Million for a total of $15 Million. How much of that is left? According to the pretty PowerPoints thrown at us for the FCPA they have $11.5 Million left. We are curious about how that is possible and are doing more research into their claim. How much of it have they spent and what did they spend it on? Why has the city done so many feasibility and spatial studies over the years for a theater? The answer, because each study came back and said a larger facility was not sustainable. In fact, the recommendations have been a 300 to 500 seat option and 1200 to 1800-seat option. If you ask our opinion, they spent millions of that bond money on shopping studies, meaning research, consultants, and surveys. Why, they needed “THE ONE” that supported the narrative, we need a 2800 to 3000 square feet facility to justify the boondoggle Broadway Ballot.
Remember how they have said no property tax dollars will be used on this project? A Tax Reinvestment Zone captures growth in both sales and property tax value. It can only be used to fund improvements for the properties inside its boundaries. If they are using money from the TIRZ that is captures of property tax then they are using our dollars for this project.
Smoke, Mirrors, and Marquee Dreams: A vote “YES” just takes us to the next step! If you have been following the meetings for this opportunity, then you have heard each of them say “This is a vote to go forward to the next step.” This is the definition of a misleading statement filled with false impressions and the intent to deceive or mislead the voters. Context matters!
This is a NOT a vote to “go to the next step” it is a major vote to change the use of Economic Development Funds.THIS VOTE SETS A PRECEDENT ON USING EDC FUNDS FOR NON-TRADITIONAL USES. The city is COMMITING FUNDS, which enables them to get a contract done (meaning we have no contract now) to SECURE AN OPERATOR. No money = No Operator.
A vote “YES” will put a burden on the CDC and EDC and burn a lot of potential future opportunities that could significantly contribute to the tax base and sales tax base in Frisco. The ever-growing debt burden will impact future projects. So this is not a vote to just go forward to the next step. If it was they would not be trying to sell it so hard like used car salesman.
Let’s close this one out! Money matters and we are already carrying a $1.47 Billion Dollar Burden! We have not even touched on the other issues and concerns yet, of which there are several. Numbers don’t lie! No matter which way the city tries to sell this to residents it is FISCALLY IRRESPONSIBLE to bring a project like this to voters and mislead them with a vote yes in may is just a vote to allow us to move to the next step. Once they change the use of the EDC funds nothing will stop Cheney or Tammy Meinershagen (who apparently wants to be our next Mayor) for going all the way. Is that a burden you are willing to carry?
Elections are just around the corner, and while the yard signs are blooming like bluebonnets in May, the details on Frisco’s shiny new “Broadway-style” Frisco Center for the Arts remains as clear as a foggy morning on Preston Road.
We’ve got the Smart Frisco PAC telling us this whole thing is “free”—which is fitting, considering their treasurer once filed as indigent to get a reduced bond. I guess if it’s good enough for the courts, it’s good enough for taxpayers. Free must be her favorite word—right after entering a “plea” for her charges of assault causes bodily injury to a family member.
Then there’s Councilman Bill Woodard—who donates to the PAC and then insists he’s supporting it “as a citizen.” That’s like Clark Kent donating to the Daily Planet and swearing Superman had nothing to do with it.
Meanwhile, Cheney is pitching this project like a used Buick with a busted transmission—“low miles, clean title, don’t ask too many questions!” And let’s not forget Councilmember Tammy Meinershagen, who’s dressing this deal up like she’s starring in Pretty in Pink—but she fights like a jaguar defending her turf in the Amazon. Ask a question and you’ll find yourself swatted into next week.
And yet, no one—not one single elected official—wants to talk about the actual nuts and bolts of that build this deal. Residents need to stop and ask themselves, “Why are we voting on a project with more gaps than a 1970s punch card?”
“Just go with it,” city leaders say. I think we heard that before when they were talking about Universal Kids Studios. Remember the night of the vote, all the major elements hand changed like how late the park can open, how high the rides can be, and of course that mysterious traffic report. The city wants us to trust them again, like they are magicians, and we should just hand over our wallets.
I can still hear my dad saying, “Son, nothing in life is free.” Especially not a $340-million-dollar arts center being peddled like cotton candy at a county fair. Buckle up, Frisco. It’s time to pull out the wrench, tighten the screws, and see what this Broadway baby is really made of. Spoiler: it might not be glitter and show tunes under the hood.
The conversation of a Performing Arts Center has been ongoing for years in Frisco. We started by filing a PIR for a complete copy of all the performing arts center studies done over the years and any associated documentation related to the reports including those from consulting groups, or 3rd parties. However, the city leadership who claims to be transparent, upfront and honest, sent our request at the time to the Attorney General claiming “trade secrets” as to why they wanted to withhold details.
Take the Delorian back to 2002 and that is when the City was in discussions for the Arts of Collin County (ACC) which was to be owned and operated by the Cities of Allen, Frisco, McKinney and Plano. At the time the survey conducted said there were no adequate medium-too large facilities in Collin County to support the enjoyment of the arts. At that time the city council supported an initial facility program that included a flexible multipurpose theater with a seating capacity of 800 to 1200 seats. It should also include a second theater with a seating capacity of 350 to 600 seats. The initial location was to be 121 and Custer Road on a site that contained 80 acres donated for the project. The funding for the ACC was to be $76 Million split 4 ways between each city. A bond package put before Frisco voters in 2002 was approved but the road ahead was not going to be without speed bumps.
What Killed The ACC?
The beginning of the end is when McKinney voters opted not to pony up the $19 Million membership fee leaving Allen, Plano and Frisco to pony up more money. The economy had turned downward. The project which had taken 10+ years to advance was not again in front of Frisco voters in 2011. At that time Frisco had the highest voter turnout in 14 years with over 18 percent. Roughly 53% of the voters decided to revoke the city’s authority to sell the $16.4 million in bond money for the ACC. At the time of the vote more than $8 million in bond money had already been spent on researching and designing. It was the final curtain call for the Collin County ACC. Former Mayor of Frisco, Mike Simpson, who was the ACC’s project executive director told the DMN at the time, “There is no question that the city of Frisco making the decision to withdraw their funding and withdraw their support was the biggest challenge. We pretty much had full funding with Frisco’s participation.”
Economy Bounce Back
It was time to dive back into an arts facility pool in 2015. At a February city council meeting the city council voted on two key items. The first was item #17 which was to consider an act to publish a Request for Qualifications for the development and implementation of a study to examine the feasibility of a performing/theater arts facility within Frisco City Limits. It does not say how much it would cost to do but it does say the funding for services would be handled during mid-year adjustments.
That same night they also approved the Citizen Bond Committee recommendation for the 2015 Bond Package which included $10 Million for a performing arts center. One of the many residents who spoke at that time to support the line item was none other than Tammy Meinershagen.
In November of 2015, the Frisco Creative Center for the Arts commissioned a Facility Programming Report by Page Southerland Page which is a program study to discover what the needs were by local groups in an arts facility. Based on those needs Page Southerland Page prepared 5 scenarios and in January of 2016, Tammy Meinershagen (the Arts President), presented the preliminary program and needs assessment to the City Council at the Winter Work Session. What was the outcome? The 5 outcomes included one 300 seat, three different 800-seat options, and a 1200 seat option which would be overboard.
2018 Brings More Studies
Sometime in 2018 the City of Frisco commissioned a “Needs Assessment” by Webb Management Services and Parkhill, Smith & Cooper. It was presented to the council on June 29, 2018, at the Summer Work Session. What did it cost taxpayers? Well, we don’t know exactly but we do know based on the Check Register in 2018 Parkhill, Smith & Cooper was paid a total of $315,600.30 for professional services. What were the suggestions? A marriage of two facilities:
1) 300 – 500-seat facility for community use which was currently in high demand but lacking in availability with a potential cost of 40 to 50 million dollars including parking and land.
2) 1200 – 1500 seat facility that will a gap for Frisco and surrounding areas in the region, but it would require a partnership with private entities and cost 50 to 60 million range.
What were the concerns: If the city opted for only the larger facility it would not be sustainable and would not likely be cost-effective for community performing arts groups.
Frisco ISD and City of Frisco Swim Together in the Arts
In August of 2020, we found another Visual & Performing Arts Center Feasibility Report that had been commissioned by Frisco ISD and City of Frisco. We filed a PIR with Frisco ISD and learned that the report cost the district $28,000 and the City of Frisco reimbursed Frisco ISD in the amount of $14,000. It lists Garfield Public Private and Schuler Shook. What was the outcome?
In early January of 2021, Chief Innovation Officer Jason Cooley updated the Council on the Performing Arts Center. He recapped feasibility studies concluded in December 2020, indicating a consensus on the flexibility required for such a facility in Frisco in order to accommodate various needs of the entities using the facility. Dr. Cooley stated the next steps are to have discussions with the school district to determine the appropriate size of the venue. City Manager George Purefoy updated Council on the status of the agreement, indicating the draft is with the school district for their review and comments. A final agreement was not expected until March or April of that year.
By June of 2021, then President of Frisco EDC, Ron Patterson was bringing before council a request to approve a Master Development Agreement for a Performing Arts Center, Parking Garage and Park. The deal included City of Frisco, Frisco ISD, Frisco CDC and EDC, and HP Frisco Holdings, aka Hall Group. The public private partnership was shouted from the rooftop by Mayor Cheney and it was to include 1,250 seat Main Performance Hall, 250 Seat Community Venue, a 1,100 stall parking garage and a 5-acre public park. The estimated total at the time was $99 Million ($66 Million for the PAC and $33Million for the garage).
Financial Considerations:
· $43M FISD will source their funds through approved bonds
· $13M City will source these funds through approved bonds ($2M of the $13M already sold and the remaining will be sold as required for the project)
· $33M CDC and\or City CO bonds to be funded through TIRZ#6 with a backstop of this debt by Hall
· $10M Hall will provide funding for the PAC, fund $15M for the Park development, provide the PAC and Park Properties at no cost to the City and FISD
Key Point: The FEDC, while not part of the master development agreement, will provide up to $5 million toward redevelopment of a portion of Hall Park for two buildings, according to the memo. One facility will contain a 15-story office building, hotel space and a parking garage. The second will be a luxury high-rise residential building with a parking garage.
In November of 2021, the city council was taking the next step to approve an agreement for the Program Manager Services (CBRE Heery) who would act as the representative for the planning, design, and construction of the project. The cost is a lump sum fee of $2,074,400.
In February of 2022, an agreement was executed with Corgan + Studio Gang for architectural services for the PAC and garage in the amount of $175,000. The initial agreement was for a spatial analysis study to determine the appropriate size and scale of facilities which can then be used to determine an appropriate construction budget and schedule.
THE IMPLOSION
By August 2022, it was announced that the City of Frisco and Frisco ISD were parting ways on the plan to build the joint performing arts center in conjunction with Hall Group. The school district announced it will move forward with its own PAC using the $3 million approved in bonds back in 2018 by voters.
A community impact article from that time stated, “Some local arts supporters advocated for a larger facility to attract touring Broadway shows and other commercial acts. A fundraising campaign launched in August 2021 set out to raise $100 million more for the project. An online petition about the efforts to build a new performing arts center sought to have at least 1,750-2,000 seats.” It went on to say, “But city and school officials learned in May that costs in materials, labor and equipment had increased more than 50% since the June 2021 agreement. Representatives with Corgan, which was chosen as the project architect, stated that a 1,250-seat venue would carry a price tag of between $135.7 million-$151.1 million. A 1,500-seat venue would cost between $146.1 million-$158.2 million, and a 1,750-seat venue could cost as much as $181.1 million, according to Corgan estimates.”
HERE COMES BROADWAY
In January of 2023, the council was again voting to execute an agreement with Theatre Projects Consultants, Inc. for consulting related to a PAC which includes a performing arts venue business plan. It would also include developing a utilization strategy, management approach, and business plan for three different venue options: a 350-seat community venue, a 1,500-seat flexible venue, and a 2,000-seat proscenium venue. Total cost for these services is $99,300. Bond funds were available for this project.
In May 2023, at a special called city council meeting, Chief Innovation Officer Jason Cooley introduced Alex Keen of Keen Independent Research and Gena Buhler of Theatre Projects who gave a presentation regarding the current study for the proposed Performing Arts Center. After discussion, Council determined to envision large and small facilities located together and to focus first on Broadway, with an emphasis on making it a uniquely Frisco venue. Council encouraged Alex Keen and Gena Buhler to consider including a VIP or club experience which would generate revenue to help with the maintenance and operations of the facility.
In September of 2023, the council executed an agreement again with Theatre Projects Consultants, Inc for more “consulting services” in the amount of $1,415,500 to be paid for by bond funds. This new scope will include exploration, development, costing, and preliminary design for the proposed performing arts complex. Elements include multiple costing studies, site analysis (Hall Park site), comprehensive community engagement, economic impact analysis, a design competition, capital stack/funding study, and refinement of the final business plan and City investment. This is a phased approach over the next eighteen months, offering flexibility to adjust along the way.
On October 3, 2023, at a city council Work Session, Assistant City Manager E. A. Hoppe gave a presentation (Exhibit B) reviewing the scope and timeline for the Performing Arts Center. He also reviewed the proposed venue and club touring schedule and the establishment of a Council Ad-Hoc Committee, including three (3) Council Members and City Manager Wes Pierson. Mayor Jeff Cheney, Council Member Tammy Meinershagen, and Mayor Pro-Tem John Keating volunteered to be the members of this Ad Hoc Committee. *** Look at that the 3 Amigos volunteered for the committee***
The next update came June 25, 2024, at CC Summer Work Session, whenGena Buhler, Principal of Theater Projects and Alex Keen, Principal of Keen Independent Research gave a presentation, reviewed the updated timeline, project phasing and tasks, refining the business plan, and priorities for the project. They also provided an update on a possible Broadway partnership update and a funding study. Also, they mentioned the community engagement feedback project is still in progress.
In September of 2024 at a city council meeting they received an updated Item # 7which was a status update on Phase 1A/1B planning study for FCFA. Gena Buhler, with Theatre Projects, and Alex Keen with Keen Independent Research gave an update to Council regarding the Phase 1A/1B planning study for the Frisco Center for the Arts.
At the same meeting the council also authorized the City Manager to finalize and execute the First Amendment to the Agreement with Theatre Projects Consultants, Inc., for consulting services related to a performing arts venue in the amount of $214,350. These changes from the original contract, resulted in a new project total of $1,629,850. According to city records, bond funds are available for this project and were utilized for the initial Phase 1A/1B portion of the project.
By November 2024, the council was ratifying the execution of a Letter of Intent (LOI) with Broadway Across America/Broadway Dallas related to the proposed Frisco Center for the Arts. Based on Phase II, the City Council and community were informed of two exciting partnership conversations. One with a proposed Broadway presenting partner, and the other with a potential educational/community partner.
The attached Letter of Intent with Broadway Across America (BAA) and Broadway Dallas outlines key expectations of both parties during the process of continuing to explore the Frisco Center for the Arts project. The Letter of Intent is non-binding and does not have a specific financial implication to the City.
Then in December 2024 the council authorized the City Manager to execute an agreement based on the Request for Qualifications #2510-001 Frisco Center for the Arts Facility Concept Design to Pelli Clarke & Partners. These services will cost $385,000 in the amount of $385,000.
The scope will provide for the facility concept design of the Frisco Center for the Arts that will host a variety of events, including theater, concerts, dance performances, and community gatherings. The center will feature multiple performance spaces, including a Broadway-caliber main theater, a community hall, and flexible spaces for educational and community programming. The projected facility size is approximately 220,000 square feet, and will feature multiple performance spaces, including a 2,800-seat proscenium venue (Large Hall), and a flexible 300- to 400-seat community and education-focused courtyard venue (Community Hall). Funds are available through bond funds
2025 Steam Rolling Ahead
At the end of January at the CC Winter Work Session, Gena Buhler, Principal of Theatre Projects began a presentation updating Council on the status of the Frisco Center for the Arts. She began by explaining the partnerships of the project with the City of Frisco being the owner of the building, Prosper ISD as the educational partner, Broadway Across America and Broadway Dallas as the Broadway presenter, and the Venue Operator which is currently in negotiation. Ms. Buhler continued the presentation by reviewing Phase 2 of the project and the fundraising assessment results.
Gena Buhler then updated Council on partnership agreements with Prosper ISD, the Broadway presenting partner, and the operator selection process. Assistant City Manager E. A. Hoppe reviewed the Frisco model versus a venue management model. He emphasized the modified Frisco model, including the financial model which allows the operational partner to provide a moderate capital contribution.
Wes Pierson then explained the propositions that will be determined by the citizens of Frisco in a Bond Election in May 2025. City Attorney Ryan Pittman explained the ballot language and the public hearing process required prior to the Bond Election.
Proposition Language:
(1) authorizing the Frisco Economic Development Corporation to use proceeds of its sales and use tax, including all amounts previously authorized and collected, for projects related to the proposed Center for the Arts development project, including but not limited to, land, buildings, equipment, facilities and improvements found by the Frisco Economic Development Corporation Board of Directors to be required or suitable for use for the proposed Center for the Arts development project.
and (2) the issuance of bonds in the maximum amount of $160,000,000 for a City-owned performing arts facility, and levying taxes sufficient to pay the principal of and interest on the bonds;
February 2025, public outcry began swiftly upon reading the propositions language. At the Feb 4 council meeting a presentation was for the public by Gena Buhler, Principal of Theatre Projects. Several residents including candidates running for city council came to speak against the use of EDC funds for the project. Jared Elad and Burt Thakur who are currently running for city council, and John Redmond, former candidate for council in 2024, spoke in opposition to Agenda Item #38. However, Josh Meek, candidate for council spoke in favor of Agenda Item #38.
The Council was in agreement to move forward with the proposed funding process and agreed on moving forward with the proposed location at US 380 and the Dallas North Tollway. They also agreed to move forward with the currently proposed modified Frisco Model for an Operator contract. When it came time for a vote it Passed Vote: 5 – 1 with Brian Livingston be the 1 against.
The next council update came on March 18th at a CC Work Session, E. A. Hoppe introduced Mitch Hirsch, Design Partner with Pelli Clarke & Partners, who gave a presentation updating Council on concept design. They described the steps taken to learn the culture and history of Frisco to best develop a concept design for the proposed facility.
Next Big Step: Letter Of Intent
On April 1, 2025 at the Frisco City Council Meeting, Agenda Item #26 was to consider and act upon award of Request for Proposal #2510-011 Frisco Center for the Arts Facility Operator to Frisco Live and authorizing the City Manager to finalize and execute a Letter of Intent related to these services.
In Fall 2024 the City of Frisco solicited a Request for Proposal (RFP) #2510-011 Frisco Center for the Arts (FCFA) Facility Operator, and received proposals on December 2, 2024, from Frisco Live (submitted as Frisco Arts Community Entertainment), Oak View Group, TVG Hospitality, and ASM Global Theater Management. Using the criteria listed in the RFP, the evaluation team consisting of representatives from City staff, Prosper ISD, and Theatre Projects consultants ranked Frisco Live as the top proposer.
The following requirements and expectations for management of the FCFA facility were established and included in the Request for Proposal included venue operations, programming and content management, education and workforce development, financial management, marketing, and Club & VIP Experience Management.
A week later the city held a special called meeting of the council to conduct a public hearing regarding Proposition A on the May 3, 2025, Election Ballot, and the City will inform the City’s residents of the cost and impact of the proposed Center for the Arts project that is the subject of Proposition A on the May 3, 2025, Election Ballot.
Well, that was a long road trip to take you on to understanding the nuts and bolts of the Frisco Center For The Arts. It’s is time to stretch our legs and tomorrow we are going to tell you about The Final Act which is what questions you should be asking beyond the Glitz and Glam of Broadway. What should you consider before voting for or against the propositions that could forever change Frisco?
Back on May 14, 2024, we filed our first PIR related to a performing arts center. We asked for all the studies and documents related to those reports from consulting groups or third parties like Frisco ISD or Hall Group.
On May 24, 2024, we got a tip from an inside source and we released breaking news in a Facebook Post that Craig Hall backed out from the Performing Arts Center at Hall Park. Today we ponder, did he know something about the project, or how the scope of the project was changing that we didn’t at the time? Possibly, but looking back we think he was a smart man for getting out along with Frisco ISD at the time.
On May 30, 2024, we received a letter from the city secretary that, due to confidentiality issues, the City has chosen to seek a ruling from the Attorney General regarding a portion of the responsive documents. We were not surprised! Now we want you to STOP AND THINK ABOUT … what did they not want the public to see it? For a city telling you this FCFA project is the cherry on top of the city, why do they continue to delay and withhold information? As a voter, if that does not concern you, it should!
At the February 7thCity Council Meeting future candidates took to citizens input under Agenda Item 38 (starting at the 2:25:00 mark).
First up, Jared Elad, candidate for City Council Place 4. Elad stated he had been a resident for 11 years, and he first became aware of this project when he learned the city’s partnership with Frisco ISD fell through due to disagreements over the scope of the project. Frisco ISD is moving forward with a 55-million-dollar facility as we speak to serve its students.
Elad stated he was concerned about Frisco residents maintaining and operating this project in perpetuity. He said it had been stated that this project could cost up to $6 million per year to maintain and he asked the council and the city if they had really done their analysis to make sure it won’t go higher than that? He finds it even more concerning that we are in a partnership with Prosper ISD, which limits the location options since it will have to be within Prosper ISD boundaries. He said that boundary limitations will make the project less accessible to most Frisco Residents. Elad asked why the city was unable to reach an agreement with Frisco ISD, and why it could not have been reworked to serve the Frisco residents better. Now we are left with not 1 but 2 Frisco Performing Arts Centers that the Frisco residents will have to support.
Another concern of his was the city signing a letter of intent with Broadway Access – he noted that a letter of intent is not binding. Without a signed agreement, there is no guarantee that this partnership will come to fruition. That could leave Frisco residents with a facility to maintain and a facility that won’t meet its projected potential revenue. Elad went on to say it has been reported that the Dallas Performing Arts Center is struggling financially as we speak, due to the pandemic and the nature of consumers’ habits changing. He looked at the council and asked, “What makes us think we can do better?”
As for the jobs, he said it will only create a minimum number of jobs, other than the construction phase. While he appreciates the other public-private partnerships like The Star and Frisco PGA, he believes this one will go too far with the potential cost burden it will put on Frisco residents. He closed, asking the council to reconsider the priorities for Frisco and to make sure we are fiscally responsible.
Next up was Burt Thakur, candidate for City Council Place 2. He said he absolutely loves the arts, supports the arts, and believes in the power of the arts to change people. He talked about how when he was in the military, he would use the power of books to transform himself in other places, giving his mind some peace. He said the question of whether we like or support the arts is not what is in front of us at this moment.
The question before us today is are we being financially responsible, and do we have the right priorities in line. Are we good stewards of taxpayer dollars? Thakur went on to say that on Friday the proposed number was $360 million, then a few days later the number was adjusted to $340 million. Then he pointed out, if you take the graphic in the presentation, that ads up to $380 million. Why are we being given vague ranges with an 80 million dollar variance for the cost? Where are the specifics?
Thakur brought up his concern regarding the yearly O&M (operational/maintenance) costs potentially facing Frisco residents. Can we justify this when we, as a city, have other pressing needs that are unfunded? He also touched on the Frisco ISD theater and said, with one already in progress, how is there not a way to find a potential to combine the two and mitigate risk? Thakur mentioned how police and fire have all asked for additional staffing, which costs a fraction of the yearly operational costs, yet the city can’t find the money for that. We don’t have a proper animal shelter, nor do we have a building for our Veterans. We need a space for the local VFW and other Veteran organizations to meet. Thakur said he loves the arts, but he believes in responsible governance, and he asked the council to work smarter, take a step back, and make sure we are funding our needs first. Thakur closed with; We owe it to the people of Frisco to prioritize wisely.
Next up Josh Meek, candidate for City Council Place 4. Meek started by voicing his support agenda item 38 & 39. With the amount of time, money and resources invested in this project we need to reach an answer. He then said that answer needs to come from no one else but Frisco citizens. He hopes that the council allows citizens to vote sooner, rather than later because prolonging it could have increased costs.
Meek went on to say Frisco is ultimately a destination location and he thinks that it would be a far, far oversight to not explore the potential we have when it comes to partnering with Broadway. Meek said he has two boys and when Hamilton came out, they looked at traveling halfway across the country to have that experience so why would he not allow this to be in his own backyard. When you start to break it down a big part of what has made us successful is that we have created these areas for people to visit and experience. He believes that this should go to the ballot. He said we have four districts that cover Frisco so while many are asking why we not partnered with Frisco ISD, maybe we should be asking why we have not partnered with the other ISDs and should we more in the future (Lewisville ISD, Little Elm ISD, Prosper ISD). Meek said he is on the CDC Board, and he has had the opportunity to see the benefits we will have from this.
Besides the council meeting we got an email from another candidate, Jerry Spencer, candidate for Frisco City Council Place 4. He wrote; I am opposed to the Arts Center in its current form. I especially do not like taking money from economic development and community development. I want to get away from this sports/tourism obsession and go after emerging technology/medical research, etc., with the sales tax money. Instead of Sport City USA, we need to re-brand ourselves Brain City USA! I have no problem with a REGIONAL Arts Center. Let’s do one with Plano, McKinney, Allen and Denton. It will take some work, but with effort it can be done. Then, we spread the costs over 1 million people, rather than the 235,000 in Frisco. The per capita costs would come way down. In closing, my website will be up in a few days
Lastly, while he is not running now he did run in 2024, we want to recognize that John Redmond spoke at the council meeting in early February. He said, in theory, he liked the idea of the Performing Arts Center. However, he feels we have spent tons of bond for a community theater and spent the last focused on a highly commercial, very large-scale performing arts center. Redmond went on to say he believes these decisions have been made based on the input of a very small select group of people and not based on the voice of Frisco residents.
Whistleblower Opinion Time: While many will say Whistleblower hates the arts, that is simply not true. My son was in community theater since middle school. We had to take him to other cities to do community theater shows. What we support is a community theater venue for our residents and nearby visitors. We don’t support a monstrosity theater built for Broadway shows and concerts. I asked my son the other day what do you think about this Broadway thing in Frisco? He said dad Broadway isn’t just about the performance it is about New York, the lights, the theaters, the city itself creates the experience of Broadway. Seeing Lion King in Dallas or Fort Worth doesn’t elicit the same response as you traveling to New York and encapsulating the entire experience of Broadway. We agree with him!
We appreciate hearing from the candidates because we believe they will be the future of this city. We believe if residents rise and vote for change, we could see different things coming from the council pulpit. One thing never escapes us, why did Frisco ISD and Craig Hall backout? What did they know or what did they see change that they didn’t agree with? We have analyzed this project in every way we can and a few points keep popping up:
1. Frisco has a lot going on right now with the Frisco PGA, Fields build-out, Universal, Toyota Stadium overhaul, downtown revitalization, Grand Park, and more. So many of these things have not been finished, and now we are going to start another project. Are we overextending ourselves and soon to hit a bubble of sorts?
2. Where is the HEART of Frisco? Every city has an area that is the original heartbeat of the city. Where is that for Frisco? We lost the heartbeat of our rich history that dates back to the late 19th century. Initially, a railroad stop, and hub for the railway, we lost that cultural historical heritage instead of building around it and putting it into everything we do. Wouldn’t it be cool if you could take the local railway as our public transportation from downtown up to the PGA for dinner, then over to the theater for dinner?
It could have been awesome, but instead we just set up a museum to hold pictures of our heritage and how many people actually visit that each year. The reason some of these cities the Chamber visited on their “Leadership Travel” were so great is because they built around their history. Instead, Frisco just built over it!
3. The location of PAC being at 380 and the DNT, so it is in Prosper ISD boundaries, which does limit the access to Frisco residents. How could we not have solidified a deal with Craig Hall, who was offering the land as a donation? The land they are proposing we use today for this project was purchased years ago by the city with the intent to sell it one day. Why? They knew it would be worth millions along the 380 / DNT corridor. Taxpayers paid for that land! It was not free to the city! We spent money back then to make money today to help pay off our debt obligations.
4. EDC & CDC: Where did that money come from? Sales Tax! They want you to believe this is not your money, it’s all those tourists who come here. Do you grocery shop here, eat here, buy gas here? If you do, then you are paying for it!
What was it designated for? Community Development and Economic Development – it was not originally intended for a Performing Arts Center. If you read the slide about the Frisco Model vs Venue Management Model you will see the private partners in the sports model operate these partnerships without on-going operational funding from the City. These are partners like the PGA, Omni, The Cowboys all with strong financial backing.
In the Frisco Center For Arts model we have no idea who the Private Operator will be. The financial model is DEPENDENT on overall financial milestones for fundraising. What happens if the economy goes to crap and people are not donating – who covers that cost then? You…and me! It also states the private partner operates with LIITED ON-GOING OPERATIONAL FUNDING from the city. We agree with the candidates why so VAGUE – where is the CERTAINITY? Why are you asking us to vote on so many “What If’s?” Words like dependent, limited, don’t make me feel comfortable.
Lastly, will it deplete the CDC and EDC money for other potential projects? Okay it brings construction jobs here during development – are you in construction? It will have a few salary jobs to run the theater but will the hourly jobs to clean it, be an usher or attendant help you pay for your million-dollar house? What jobs will this bring to Frisco that are viable economic jobs that people can live on in Frisco? None! What happens if we ever faced another Pandemic? During that time a survey showed that the Dallas Arts suffered a $67.7 Million dollar loss. Who will pay for it then?
Mayor Cheney and his protégés Tammy Meinershagen, Bill Woodard, John Keating, and Laura Rummel must have every project be so great, so grand! It’s like they all suck on the same bottle of whiskey every night and pass the blunt until they have the same stories lined up. Time to say enough, otherwise we might be setting ourselves up for some hard times ahead in Frisco. Slow down, smell the roses! Fix the infrastructure and stop lying to citizens. Life would be so much better.
Ladies and gentlemen, welcome to another dazzling performance of Frisco’s Bond Ballet! A timeless masterpiece where the city pirouettes around financial transparency, leaps over budget concerns, and performs a breathtaking grand jeté over taxpayer skepticism—all while insisting, with a straight face, that no new taxes will be needed.
Every year, like clockwork, Frisco’s leadership takes center stage to pitch the latest and greatest “must-have” project—this time, a performing arts center. And just like in previous acts, the audience (a.k.a. the taxpayers) ask the same question: Where is the money coming from? But fear not! The City assures us that through the magic of bonds, reallocated funds, and a sprinkle of creative accounting, the show can continue without anyone noticing an increase in their tax bill. Bravo!
But why does this ballet feel so… familiar? Perhaps because it’s a revival of past performances—new costumes, same choreography. Whether it was the stadium, the library, or the latest infrastructure project, the script remains unchanged: Big dreams, vague funding plans, and a promise that it will all work out in the end. They city just wants you to grab your playbill (or financial statement, if you dare) and settle in for another encore performance of Frisco’s Bond Ballet—where the numbers may not always add up, but the show must go on!
To understand HOW THEY PLAN TO FUND the Performing Arts Center you must first understand what the Frisco Community Development Corporation and the Frisco Economic Development Corporation do and what their funds are for! Per the City of Frisco website, “Type A (EDC) and Type B (CDC) corporations were created by Texas law to help local municipalities encourage economic development. An Economic Development Corporation (EDC) is a nonprofit entity created to finance new and expanded business enterprises, subject to authorization under Texas law. Texas law defines what authorized projects EDC may participate in and allows for the adoption of sales and use tax to fund those projects.
Type A EDCs are authorized under Texas law to fund, among other things, manufacturing and industrial development projects and the provision of land, buildings, equipment, facilities, expenditures, targeted infrastructure and improvements that are for the creation or retention of primary jobs for projects such as manufacturing and industrial facilities, research and development facilities, military facilities, recycling facilities, distribution centers, small warehouse facilities, primary job training facilities for use by institutions of higher education, and regional or national corporate headquarters facilities, and certain infrastructural improvements to promote or develop new or expanded business enterprises.”
Type B (CDC) corporations, also funded via a sales and use tax, are authorized under Texas law to fund, among other things, the development of recreational and community facilities, including parks, museums, sports facilities, auditoriums, amphitheaters, and concert halls, in addition to all projects eligible for Type A funding or other participation.
Now that you understand the basics of EDC and CDC funding, let’s focus on what Frisco’s Bond Ballet! City leaders are trying to PITCH a state of the art performing arts center that will bring Broadway Shows. To get your “BUY-IN” they are using a grand performance of confusion when it comes to the actual cost and how they plan to use creative accounting to pay for it – so you think “IT’S FREE!”
The City of Frisco leadership and the Frisco EDC Bond Propositions are pushing to rewrite the rules of the game allowing them to reroute sales tax revenues meant for Type A (Economic Development Corporation) Funds for Type B (Community Development Corporation) Purposes. Citizens already voted in the past on how this money should be allocated to both the EDC and CDC so why are they trying to change it now? IT IS THE ONLY WAY KING CHENEY, TONE DEAF TAMMY, BOBBLEHEAD BILL, and the rest of the council and city leadership can get a Performing Arts Center because they know you “the voter” won’t approve a property tax increase.
Instead of using EDC money that is meant to keep FRISCO COMPETITIVE and stimulate local economic growth and attract businesses that bring good quality paying careers the city leadership and city council want to use it as their own personal piggy bank to fund their dreams and desires. City officials are interpreting the local government code broadly, arguing that the performing arts center qualifies as an economic development project.
Let’s pretend a PAC qualifies economic development as the code is written today – then why is the city asking us to vote on Proposition A and B? When you read both props look at the words we highlighted in BOLD and ask yourself why would they need me to vote on this?
Proposition A reads “The Frisco Economic Development Corporation is authorized to use proceeds of its sales and use tax, including all amounts previously authorized and collected, for projects related to the proposed center for the arts project, including but not limited to, land, buildings, equipment, facilities and improvements found by the Frisco Economic Development Corporation Board of Directors to be required or suitable for use for the proposed Center for the Arts Project in accordance with section 505.152 of the Texas Local Government Code.”
Proposition B reads, “The issuance of bonds in the maximum amount of $160,000,000 for a City-owned Center for the Arts Project, and levying taxes sufficient to pay the principal of and interest on the bonds.”
By bringing Prop A & B the city can tell you…. IT’S FREE! When you hear Smart Frisco tell you it’s FREE – it’s NOT! It is your Sales & Use Tax that funds the budget for the EDC. That means for every dollar you spend in Frisco, buying gas, groceries, or visit local businesses, a portion of the sales tax and use tax YOU PAY is GOING TO THE EDC! While tourists spend money, trust me residents spend more here so clearly, we are paying for it! While it may not be a property tax increase when you spend money in Frisco you are FUNDING THE EDC. The city is asking residents to be the Sugar Daddy for this project.
The latest act by the city, city leadership and the Frisco’s Economic Development Corporation (EDC) starts with taking artistic liberties—not in the theater, but in the way it’s justifying the use of taxpayer dollars. The city sees this as an open invitation to bankroll the arts center, citing potential economic benefits such as increased tourism and commercial activity.
We would argue that this is a classic case of bait and switch or mission creep—where funds originally intended to boost Frisco’s business landscape are now underwriting a cultural project that primarily benefits a select group. Truth is we have done very well for ourselves in life, and we live comfortably, but Frisco is getting more and more expensive to live each day! The city leadership and council care more about Tourism instead of those who live here. Tourism is important but IT IS NOT EVERYTHING! What happened to Cheney Version 2017 where in his political video he talked about the quality of life for residents?
Before you vote YES to either of these propositions ask yourself, “If I get laid off and look for another job locally near me could I afford to live on what a Theater Attendant gets paid? What about a Park Attendant at Universal?” Face it young kids are not working anymore, and current businesses are struggling to find labor and now we are going to add more hourly labor – how is that creating good quality careers?
The question remains: Is this a wise and proper use of EDC funds, or is it just a budgetary sleight of hand to avoid putting the full burden on taxpayers? Either way, Frisco residents should be paying close attention. What starts as a reallocation for the arts today could and would set a precedent for future creative interpretations of economic development spending. After all, if a performing arts center is “economic development,” what’s next? A taxpayer-funded roller disco in the name of tourism? Stay tuned—this show is just getting started.
In our 15 to 20+ years living here in Frisco, this is the worst smelling project we have ever seen. They can smell the Shit Stink in Celina, Prosper and probably up to Oklahoma. The level of dirt our politicians use to cover up key details for this Performing Arts Center project from the public is unconscionable. In our next blog, we talk about what the city is not telling you! If it is city-owned who pays to operate it? Have they inked a deal for a venue operator? Over the years as the performance hall ages, who is responsible for the UPKEEP and how will we pay for it as it is a city-owned facility? The 50 to 60 million they plan to raise from donors and corporate sponsors – have any of these deals been locked in? If now, how do they know we won’t need to bring more money to the table? How will the local arts community have use of this facility, can they even afford the rental fees to host events there? How much time will we have on stage if we share it with Prosper ISD? How does this benefit our local theater group if Broadway shows are always on stage? Where do those funds come from? They keep talking about Broadway Shows yet have they inked a deal with Broadway Across America? Why would you vote to change how funding buckets are used when the truth is THE CITY IS WITH HOLDING DETERMINENTAL FACTS THAT COULD AFFECT YOUR DECISION ON HOW YOU VOTE FOR SOMETHING LIKE THIS.
Nope nope no way
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Thank you for posting. Very informative and every informed citizen needs to read this and read through the finance reports.!!…
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