Dynasty of A Development

by | Feb 16, 2023 | Cheney Group, Community Development Corp, Developements, Developers, Economic Development Corp, Fehmi Karahan, Fields - Brookside North, Fields - Brookside South, Fields West, George Purefoy, Hunt Realty, Mayor Jeff Cheney, Omni PGA Resort, PGA Frisco, Politics, Robert Elliott, Robert Elliott - The Associates, Stillwater, Taxpayer Dollars, The Link, The Preserve & Fields, Universal Kids

It started like any other January day residents across Frisco woke up and started getting ready to take on a new day. I stepped out of the shower and could hear the morning newscaster on the television giving the traffic report followed by the weather. The deep voice said, prepare for the warmest January day since 2009 because today we should hit a high of 83 degrees. Texans generally joke about how we hit all four seasons in one day.  Winter starts at 6 am, spring starts at 10 am, summer is at 2 pm and fall starts around 5:30 pm. 

Midmorning sitting at my desk I get a notification that Visit Frisco has gone live on their Facebook page so of course I tune in to see what is going on. Standing behind a podium is Mayor Jeff Cheney announcing all the officials and guests in attendance. He then goes on to quote Dr. Seuss and says “One Fish, Two Fish, Frisco has a new wish and that is to welcome Universal Studios and Universal Kids to Frisco, Texas.” I was thinking about why would we want a theme park, where would it go, and how did this development come about. Mark Woodbury, Chairman & CEO of Universal Parks & Resorts, share a rendering of a bright and colorful theme park geared towards young children with a hotel featuring 300 rooms. Page Thompson, President of New Ventures for Universal announced they just purchased land 97 acres east of the DNT and north of Panther Creek Parkway in the Fields development. Mayor Jeff Cheney takes his position back at the podium to thank Fehmi Karahan of Fields and Karahan Properties as well as Hunt Real Estate who brought PGA here and is now bringing Universal Theme Parks. 

In my head, I was thinking how did this dynasty development come about? The response on social media was swift and it soon became clear not all Frisconians were pleased about the park’s announcement.   Weeks went by and I passively watched everything play out online and at city meetings.  The key message being communicated by our mayor was how excited everyone was to welcome universal, and how the project had been fully vetted by the city and council. The key message from residents, they didn’t want the park.  I was just intrigued by how much our Mayor was trying to sell the project to residents and news channels, and how he advocated relentlessly for the development. 

Then one night while sitting in my recliner, I remembered back in October a post that I had seen from The Cheney Group that said his agents have been working on something very special for over a year now.  They were excited to announce The Preserve at PGA is about to tee off and if someone was interested in building their own custom home reach out to them asap.  He talked about early interest being historic levels and how they were the Fields Experts. My golf buddy in real estate around that same time was pretty upset telling me that The Cheney Group had snagged the exclusive to list The Preserve homesites.  He even showed me an alluring glossy mailer that he had received in the mail from The Cheney Group. The front talked about the residential communities of PGA, living at Fields with renderings of the development. It had an attractive picture of The Cheney Group in front of the Fields boxes we see along the feeder road of the DNT. The back talked about Fields West, from the visionary behind Legacy West referring to Fehmi Karahan and new communities The Preserve and Brookside.   

Growing up I always wanted to be like Perry Mason, Matlock, or Remington Steele probably because of my curious nature. It is that curious nature that leads me to ask how can The Cheney Group be the exclusive Fields Experts and now Jeff Cheney, acting as Mayor is advocating for Universal? Fehmi spoke twice at the February 7th, Special Meeting of the P&Z Commission and City Council meeting on behalf of Universal, so it is clear he has a personal interest in seeing Universal go through as it will be a part of the overall Fields project. I am no legal eagle, but I would think that if The Cheney Group is in any way financially benefiting from representing The Preserve for Fehmi Karahan which is part of the Fields Development then Jeff Cheney should recuse himself from any development talk regarding Fields and Universal as it is part of the same overall project. 

My curiosity had me wondering, is that why when several residents showed up to a city council meeting to speak at citizens input he responded to each of them like he was selling the features and benefits of the Universal theme park. Am I the only one who feels like the mayor is trying to sell this project so hard to the public? Am I the only one with these questions or think they may be a reason to be concerned? Am I the only one who thinks something feels shady about it? It goes back to that little word transparency, and the perception or appearance of a conflict of interest.

Frisco’s Transition from Then to Now

by | Feb 5, 2023 | Current City Council, George Purefoy, Mack Borchardt, Politics

Thirty-four years ago, a car drove into town carrying a man named George Purefoy. When he arrived in Frisco, the population was around 5000 and it had one red blinking traffic signal at the corner of Preston and Main Street. Purefoy was named Frisco’s first City Manager. At the time he took over the helm, the city was essentially broke, which lead to some budget cuts and staff reductions. In many articles, he said employees referred to him as the “hatchet man.”

One of the most important goals for George Purefoy was to build a strong foundation in the city so it too had an opportunity to grow and compete with cities like Plano. He strongly believed he had to find the “right professionals” to head the various departments in the city. As a leader, he felt it was incumbent upon himself to set the tone and be the example of what a professional city manager should be. Purefoy had a vision for the city that included growth, potential, and future developments.

One of the first “big” projects to hit Frisco was Stonebriar Mall in 2000. Frisco had to compete in the bidding process against Plano to win the Stonebriar development. Purefoy knew that was not going to be an easy fight. He also knew what kind of economic engine it would be for the future city. Purefoy believed sports, tourism, and private-public partnerships would be what sets Frisco apart from surrounding cities. He was right and, just around the corner were future landmark developments that would forever change the landscape of Frisco.

When Purefoy announced his retirement in 2021, it was important to him and many others that the new city manager continued the “strategic vision” for the city. Ask anyone walking down the streets to heavy hitters in the city about the Legend George Purefoy, and you’ll hear he was a salt of the earth, behind-the-scenes guy. He had a reputation for being kind, soft-spoken, trustworthy, creative, and with integrity, and most of all, he was dedicated to getting projects done.

The reason it is important to tell you about George Purefoy is that he was the mastermind that set the tone for this city, its employees, and the citizens. Mayors and council members would come and go over the years, but Purefoy was here for the long run and had the biggest impact on the city over time. No one is willing to question his motives and intentions.

It just makes us wonder if he knew some of the shady sh*t that was happening around him here?

The Frisco Chronicles – Introduction

by | Feb 1, 2023 | George Purefoy, Politics

Driving up the Dallas North Tollway (DNT) towards Frisco, Texas all you can see are the rows of new developments that line the feeder roads. Gone are the days when Frisco was a residential bedroom community of North Texas where most locals had to commute to a nearby city for work. Stop and talk to the original Frisconians, and they can tell you Frisco dates back as far as the 1840s and was once located along The Shawnee Trail, also known as The Texas Roadway stretching from Texas up to Missouri. Later it would be called the Preston Trail (hence the name Preston Road).


Fast Forward to 1908, Frisco incorporated, and had grown to a population some estimate to be 1000 people. Around 1940, Frisco became part of “the great cotton belt”, which was unique in that it was nestled in both Collin and Denton County. Around the 1970s, the cotton gin business began to dwindle, and real estate developers and their investors began buying cheap land bordering Preston Road. By 2000, Frisco had grown to almost 34,000 residents; in 2019, the city had over 200,000+ residents. Frisco was no longer that little town outside of Dallas. It was on its way to becoming named one of the “Best Places to Live” in the nation.


What changed and spurred this growth? The answer depends on whom you ask. In my opinion, the change began in 1994 when State Highway 121 was extended along with the extension of the DNT to 380 in 2007. You then add Stonebriar Mall in 2000 at the intersection of 121 & DNT and life becomes easier for those in the suburbs of Big D. Frisco’s city manager at the time realized it was time to develop a long-term plan for the city, and they began to focus on sports. They added the Frisco Rough Riders in 2003 and in 2016 America’s Team, The Dallas Cowboys moved in. Development became key and everyone wanted a little piece of the pie.


Today, if you ask residents if they love Frisco, you will get mixed reviews. The original Frisconians believe the city has lost the heart and nostalgia of what it once was. Frisco leaders have forgotten that the heart of Frisco is and will always be its residents. For the last several years, the biggest complaint from residents is density which is the number of people living in a particular area and an important aspect of how a city functions.


In 2019, the Dallas Morning News did an opinion piece by Sharon Grigsby about how residents are tired of bright-and-shiny change, and they are working to become more effective in fighting city hall and the city council. Now in 2023, Frisco is congested with traffic on most side streets, major intersections, and feeder roads exiting the highway. Yet, residents continually hear from the council about how their traffic studies tell them these developments will not affect them. Residents are now calling it “BS” and are demanding change, and many believe it starts with the head of the snake, Mayor Jeff Cheney. So, who is Jeff Cheney?